What was the first Rolex watch?

There is no official first Rolex watch, as Hans Wilsdorf, the original watchmaker behind Rolex was making watches before ever branding them as Rolex. When the German-born watch dealer and his brother-in-law, Alfred Davis, set up their London enterprise, in 1905, they called it Wilsdorf Davis, according to the traditional formula. But Wilsdorf was determined to come up with another name that was short, would look good on a watch dial and was easy to say and remember in several languages. In 1908, he trademarked the name Rolex. Shop a range of vetted authentic Rolex watches from top boutiques around the world on 1stDibs.