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Adolphe Mouron Cassandre"Italia" travel original poster designed by A.M. Cassandre in 19361936
1936
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$3,328.53
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£2,495.05
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€2,800
On Hold
CA$4,601.60
On Hold
A$5,009.36
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CHF 2,674.12
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MX$60,474.43
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NOK 33,623.73
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SEK 31,251.04
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DKK 21,330.18
About the Item
Ancient meets modern on this famous "Italia" travel poster designed by A.M. Cassandre (1901-1968). Issued by the Italian tourist board and the Italian railway system, the piece features the columns of a Roman ruin overlayed by the Virgin Mary cradling Christ, with "Italia" printed just below in the tri-colors of the national flag adopted in the the late 18th century. Cassandre's most famous work is the poster for the maiden voyage of the ocean liner Normandie, and he also completed a series of major posters for the French railway system including the often reproduced Etoile du Nord. In later years, Cassandre designed several covers for Harper's Bazaar, the logo for Yves Saint Laurent, and became a stage, set and theatrical designer.
Railway - Art Deco - Religion
Coen
C. Milano
- Creator:Adolphe Mouron Cassandre (1901 - 1968, French, Ukrainian)
- Creation Year:1936
- Dimensions:Height: 39.38 in (100 cm)Width: 24.02 in (61 cm)
- Medium:
- Period:
- Condition:Good condition, small restored tears, on linen.
- Gallery Location:PARIS, FR
- Reference Number:1stDibs: LU1792210984632
Adolphe Mouron Cassandre
Cassandre, pseudonym of Adolphe Jean-Marie Mouron (1901 – 1968) was a French painter, commercial poster artist, and typeface designer. Born in Ukraine to French parents, Cassandre moved to Paris as a young man where he studied at the École des Beaux-Arts and at the Académie Julian. The popularity of posters as advertising afforded him an opportunity to work for a Parisian printing house. Inspired by cubism as well as surrealism, Cassandre became successful enough that with the help of partners he was able to set up his own advertising agency called Alliance Graphique, serving a wide variety of clients during the 1930s. He is perhaps best known for his posters advertising travel. His creations for the Dubonnet wine company were among the first posters designed in a manner that allowed them to be seen by occupants in moving vehicles. His posters are memorable for their innovative graphic solutions and their frequent denotations to such painters as Max Ernst and Pablo Picasso. In 1936, his works were exhibited at the Museum of Modern Art in New York City which led to commissions from Harper's Bazaar to do cover designs.
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