E. Cvik

1990 Soviet poster, titled “За здоровье!” (For Health!)

1990

The 1965 Soviet poster by V. Korolyova is a vibrant and eye-catching work of mid-20th century graphic design, promoting year-round tourism and outdoor recreation across the USSR. This captivating piece reflects the Soviet emphasis on physical activity, well-being, and the enjoyment of nature as central components of a healthy and active socialist lifestyle. The composition is split symmetrically down the middle, with a striking visual contrast that highlights the theme of seasonal recreation. On the left side, vibrant green hues and warm yellows dominate, symbolizing summer. A man is depicted holding a hiking stick...

A luminous artifact of Soviet visual propaganda, this 1972 poster by the legendary Viktor Koretsky embodies the powerful optimism and ideological clarity of late-stage socialist realism. Titled “Сохраним и вырастим!” — “Let’s Preserve and Raise!” — the poster was part of a campaign promoting agricultural productivity and humane animal husbandry during the Brezhnev-era push for rural modernization. Rendered in Koretsky’s unmistakable photomontage style, the composition presents a radiant, smiling woman — a collective farm worker or veterinary technician — bottle-feeding a calf. Her expression, almost saintly in its warmth, becomes a symbol of maternal care projected onto the state’s vision of stewardship over the land and its creatures. The background, suffused with an almost neon green pasture and meticulously ordered barns, represents the ideological fantasy of agricultural abundance. Unlike many Western posters...

This bold 1965 Soviet poster, proclaiming “Vers les étoiles !” (“To the stars!”), captures the triumphant spirit of the Space Race and the optimism of mid-20th-century Soviet ideolog...

In this powerful 1967 original Soviet poster, Viktor Koretsky—a master of ideological visual art—delivers a stirring vision of global unity under socialism. Blending the techniques o...

Original vintage Soviet propaganda poster - The health of the people is the wealth of the country / Здоровье народа богатство страны - featuring an illustration of a smiling man carr...

Original vintage exhibition poster for Ариадна / Ariadna issued by the Soviet Fund for Cultural Cooperatives - From Unofficial Art to Perestroika post war Leningrad avant-garde 1948-...

Celebrate Soviet Agricultural Triumph with This Iconic 1978 Poster Immerse yourself in the power and optimism of Soviet agricultural success with this vintage 1978 poster, a celebrat...

Original vintage Soviet propaganda poster - Happy Holidays Dear Women! / С Праздником, Дорогие Женщины! Colourful design featuring a smiling lady with rosy cheeks and blue eyes tying...