Items Similar to Original 1937 travel poster by Mario Pescini - Switzerland - Lugano
Want more images or videos?
Request additional images or videos from the seller
1 of 8
Mario PesciniOriginal 1937 travel poster by Mario Pescini - Switzerland - Lugano1937
1937
$8,315.94
£6,238.48
€7,000
CA$11,514.02
A$12,513.76
CHF 6,706.23
MX$151,939.29
NOK 84,192.68
SEK 78,075.91
DKK 53,327.01
About the Item
A luminous tribute to the sun-drenched charm of southern Switzerland, this original 1937 travel poster by Mario Pescini captures the Mediterranean spirit of Lugano, nestled between the lake and mountains of the Ticino region.
Designed in an era when tourism posters were true works of art, this piece is a standout example of Art Deco travel advertising. The vibrant gradient of golden yellow hues reflects off Lake Lugano, while lush tropical vegetation and silhouettes of palm fronds evoke the surprising exoticism of Switzerland’s southern climate.
In the background, the unmistakable profile of Monte San Salvatore and the lakeside promenade of Lugano are rendered in strong geometric forms and contrasting colors, typical of the stylized modernism of the 1930s. The text appears in three languages — German, French, and English — emphasizing its role in promoting the region to an international audience.
This poster is signed “Pescini 37,” marking it as one of the most iconic works by Italian-Swiss artist Mario Pescini, who contributed significantly to the visual identity of Swiss tourism during the interwar period.
A bold, sun-drenched celebration of Ticino’s unique blend of Alpine beauty and Mediterranean allure, this poster remains a prized collectible among vintage travel enthusiasts, Swiss graphic art collectors, and lovers of 1930s poster design.
Original Poster
Tourism - Switzerland
Veladini
Co - Lugano
- Creator:Mario Pescini
- Creation Year:1937
- Dimensions:Height: 39.38 in (100 cm)Width: 26.78 in (68 cm)
- Medium:
- Period:
- Condition:Good condition, on linen.
- Gallery Location:PARIS, FR
- Reference Number:1stDibs: LU1792217212362
About the Seller
5.0
Gold Seller
Premium sellers maintaining a 4.3+ rating and 24-hour response times
Established in 2021
1stDibs seller since 2022
195 sales on 1stDibs
Typical response time: 1 hour
- ShippingRetrieving quote...Shipping from: PARIS, France
- Return Policy
More From This Seller
View All1952 original poster by Daniele Buzzi - Lugano Suisse Southern Switzerland
Located in PARIS, FR
In the picturesque realm of travel posters, Daniele Buzzi's 1952 creation beckons viewers to explore the scenic wonders of Lugano in Southern Switzerland. This vintage masterpiece se...
Category
1950s Prints and Multiples
Materials
Linen, Paper, Lithograph
Original 1932 travel poster by Nufer - Locarno Lake Maggiore
Located in PARIS, FR
This original 1932 travel poster by Nufer captures the timeless allure of Locarno, the sun-drenched jewel of southern Switzerland. Designed with striking Art Deco precision, the comp...
Category
1930s Prints and Multiples
Materials
Paper, Lithograph
Original 1934 travel poster by Swiss artist Bernhard Reber - Berne Suisse
Located in PARIS, FR
This original 1934 travel poster, created by Swiss artist Bernhard Reber, was commissioned to promote tourism to Berne, the capital of Switzerland. Issued by the Swiss National Touri...
Category
1930s Art Deco Prints and Multiples
Materials
Linen, Paper, Lithograph
1937 original travel poster by Georges Fustier Genève - Geneva
By Georges Fustier
Located in PARIS, FR
1937 original travel poster by Georges Fustier Genève. This beautifully composed Art Deco poster depicts Lake Geneva framed by tall pines and lush gardens, with sailboats gliding acr...
Category
1930s Prints and Multiples
Materials
Linen, Paper, Lithograph
1950 original Italian travel poster by Puppo - Baveno, a jewel of Lake Maggiore
By Mario Puppo
Located in PARIS, FR
This enchanting 1950 original Italian travel poster by the artist Puppo invites viewers to discover the serene charm of Baveno, a jewel of Lake Maggiore. Commissioned by ENIT (the It...
Category
1950s Prints and Multiples
Materials
Linen, Paper, Lithograph
Circa 1940 original travel poster by Etienne Clare - Thun Lido Suisse
Located in PARIS, FR
This rare circa 1940 original travel poster by Etienne Clare celebrates the lakeside beauty of Thun, a historic town nestled in the Bernese Oberland of Switzerland. Designed with a s...
Category
1940s Prints and Multiples
Materials
Linen, Paper, Lithograph
You May Also Like
Original Vintage Travel Poster For Locarno Switzerland Summer Sailing Swiss Alps
Located in London, GB
Original vintage travel poster for Locarno Switzerland featuring a colourful view by the Swiss artist Daniele Buzzi (1890-1974) of people walking their dog in a park with flower beds...
Category
Vintage 1950s Swiss Posters
Materials
Paper
Original Vintage Travel Poster Italian Lakes ENIT Como Lake Maggiore Art Deco
Located in London, GB
Original vintage travel poster for the Oberitalienische Seen / Northern Italian Lakes featuring a stunning Art Deco view past a tall tree and village on the coastline towards hills and mountains on the horizon across the clear blue lake below a grey blue sky, the bold stylised title and logos on the margin below. Printed in Italy by the ENIT Italian tourist agency. Excellent condition, faint folds and...
Category
Vintage 1930s Italian Art Deco Posters
Materials
Paper
Original Vintage Travel Poster Lausanne Ouchy Switzerland Art Deco Vera Hirzel
Located in London, GB
Original vintage travel poster for Lausanne-Ouchy Suisse Schweiz Switzerland featuring a stunning Art Deco illustration depicting a scenic view over the historical Gothic spires of the Cathedral of Lausanne and the renovated Chateau d'Ouchy medieval castle between trees with Lake Geneva / Lac Leman...
Category
Vintage 1930s Swiss Art Deco Posters
Materials
Paper
Original Vintage Travel Advertising Poster Brissago Ticino Switzerland Anderegg
Located in London, GB
Original vintage travel advertising poster for Brissago Ticino Suisse Italienne Italian Switzerland featuring a stunning view by Sepp Anderegg (1901...
Category
Vintage 1970s Swiss Posters
Materials
Paper
Original Vintage Travel Poster Merano Bolzano Tyrol Italy ENIT Franz Lenhart
By Franz Lenhart
Located in London, GB
Original vintage travel poster published by the Italian Tourism Board ENIT advertising Merano in South Tyrol Northern Italy featuring great artwork by Franz Lenhart (1898-1992) depic...
Category
Vintage 1930s Italian Posters
Materials
Paper
Colorful Swiss 1930s Travel Poster by Peter Franz Moos
By Carl Moos
Located in Wiscasset, ME
circa 1931
In very good condition, mounted on linen, B+ overall condition
Carl Franz Moos was born in Munich in 1878 and died in Zurich in 1959. He worked as a painter, graphic designer and stage designer.
After studying nude and model drawing in Munich, he worked for a short time as an embroidery designer. From 1897 he was an illustrator for the Munich daily press and designed sports and travel postcards. He became a successful poster designer in Munich and a member of the Munich poster...
Category
