The 40 Nordstrom Finds Only Someone Who Spends Hours a Day Scrolling Could Ever Discover

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Anne-Laure Mais wearing a white button-down shirt, Levi's jeans, and ballet pumps while laying on a sofa inside her apartment.

(Image credit: @annelauremais)

I know this will sound like an exaggeration, but it isn't: Not a single two-day period has passed in the last decade that I haven't checked Nordstrom's new arrivals, perused its sale offerings, or scrolled through Space, the retailer's dedicated section for emerging and advanced designers. Even before that, I probably visited my local Nordstrom once every week if not more. For the better part of my life, Nordstrom's been a constant presence, which has allowed me to gain a very specific knowledge of what it offers, from It sneakers to buy-worthy designer bags. I know its SKUs like the back of my hand, so when shipments of cool, under-the-radar items arrive, you can bet I'm one of the first people to find them.

That's exactly why I'm here. After my most recent three-hour scroll session, I realized I'd opened 30+ tabs of pieces I felt wrong gatekeeping, including the heavy, designer-looking cardigan that WWW editors swear by, a $59 belt capable of making any outfit interesting, and the Adidas trainers in-the-know dressers are swapping their Sambas for. Everything that's good and new at Nordstrom is just a scroll away, waiting to be snatched up and shown off. Enjoy them while they last because once the 40 discoveries below go from under-the-radar to mainstream, they'll be gone in a matter of minutes.

Eliza Huber
Senior Fashion Editor

Eliza Huber is an NYC-based senior fashion editor who specializes in trend reporting, brand discovery, and the intersection of sports and fashion. She joined Who What Wear in 2021 from Refinery29, the job she took after graduating with a business degree from the University of Iowa. She's launched two columns, Let's Get a Room and Ways to Wear; profiled Dakota Fanning, Diane Kruger, Katie Holmes, Gracie Abrams, and Sabrina Carpenter; and reported on everything from the relationship between Formula One and fashion to the top runway trends each season. Eliza lives on the Upper West Side and spends her free time researching F1 fashion imagery for her side Instagram accounts @thepinnacleoffashion and @f1paddockfits, watching WNBA games, and scouring The RealReal for discounted Prada.

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