I Shop for a Living—30 Products I've Added to My Valentine's Day Wish List
Most Wanted is a weekly series in which one editor, staffer, or influencer shares their top 30 must-haves or current wish-list items.
Valentine's Day is so close you can almost touch it, and so begins the hunt for the perfect gift. Now, it doesn't matter if you're single, spoken for, or anywhere in between—you deserve to celebrate the holiday of love with a little treat. But where to start?
Millions of people fall into the rut of cliché gifts: a box of chocolates, roses, or (dare I say it?) a candle. However, as someone whose job is to shop, I'm a firm believer in practical gifts. Who doesn't love a cashmere sweater they can wear for years to come or a personalized gold bracelet? Keep scrolling for the 30 Valentine's Day gifts I recommend taking to checkout.
A French mistake? I think not.
Up next: This Niche French Perfume Has Over a Thousand Glowing Reviews at Sephora

Humaa is the Junior Branded Content Editor at Who What Wear UK, specialising in trend-led beauty and fashion content. Previously an editor at Who What Wear US and British Vogue, she brings years of product-testing expertise. Off duty, she's working through her endless Kindle TBR.
-
I Compared Holiday Wish Lists With My Stylish Friends—These 30 Gifts Made Every Single OneSee what made the list.
-
I'm a Fashion Person Who Loves Sports—Here's Everything on My Holiday Wish ListIncluding merch that's actually cool.
-
32 of the Best Under-$50 Stocking Stuffers That'll Impress Even Your Most Annoying RelativeA wide variety of items, including a Chanel compact mirror, an engraved comb, and a Monchhichi.
-
Sarah Jane Nader: These Are the Gifts I'm Getting My Sisters (and the Bag and Jewelry Picks I'd Love to Receive)Plus, a look at her campaign with James Allen.
-
What a 33-Year-Old Mom and Fashion Editor Has on Her Holiday Wish List This YearWhat don't I want at this point?
-
From Luxe to Unexpected: I Speculate Celebs Will Ask for These Holiday GiftsYou heard it here first.
-
This Is What Chrissy Teigen Is Gifting Her Kids, Friends, and Family From AmazonFrom plush slippers to a dutch oven.
-
The Emerging Brand Gift Guide: 23 Handpicked Presents That Are Peak "IYKYK"Fashion-insider approved presents from the top up-and-coming labels—a total win-win.

