Replica Articles by Ava Gilchrist

Ava Gilchrist is the SEO Writer at Who What Wear UK. Born in Sydney but now based in London, Ava has worked at some of the most prestigious women’s luxury and lifestyle publications including ELLE, Marie Claire and most recently GRAZIA where she held the title of Senior Fashion Features Writer. Ava has five years of industry experience, beginning her writing career after graduating with a Bachelor of Communication from the University of Technology, Sydney. Her words fuse style with substance, bringing readers insightful commentary on the latest fashion trends, runway shows, celebrity red carpet offerings, must-have shopping pieces, beauty hacks and pop cultural moments. As an editor, Ava has interviewed everyone from Kendall Jenner, Margot Robbie, Zendaya, Emma Corrin and Stella McCartney.

Ava Gilchrist

I'm Calling It: These Are the 9 Best Shoes to Wear With Wide-Leg Jeans

Hold The Jeans—These “Dated” Trousers Make Your Boots, Loafers and Flats Look Extra Chic This Winter

9 Trainer Trends You're Sure to See Everywhere in 2026, From Wedges to Hybrids

Not Bags, Not Shoes—The Chicest Accessory For 2026 is This Surprising Trend

First VB, Then Kate Middleton, Now Alexa’s Also Choosing This New Shoe Trend

Spotted on the Red Carpet in London: The Affordable Basic You Can Buy at M&S, Zara and H&M

I'm 5'2" and Hate Trying on Jeans, But These 7 Pairs Changed Everything

I Have Designer Taste But a Tight Budget—The Expensive-Looking Trousers I Wear on Repeat Are On Sale

I Always Do My Christmas Shopping in the Sales—These 29 Gifts Come Editor-Approved

From the Biebers to the Beckhams, These Are the 10 Best-Dressed Celebrity Couples From the Past Decade

If You're Going to Wear Tights This Winter, Choose These Exact Styles to Look Your Chicest

Birkin Bags Are More Valuable Than Ever—Here's How to Get Your Hands on One

If You Want This Winter to be Your Chicest Yet, Pause the Jeans and Wear These Alternatives Instead

My Friends Keep Asking Me What to Wear During Party Season—6 Expert-Backed Trends I’m Telling Them About

Trends Come and Go, But These 10 2025 Trainers Will Always Be Relevant