Winter dressing is all about the neutrals. Nothing goes better with the gloomy, snowy weather than gray, brown, and black. But believe it or not, it's easy to brighten up your winter wardrobe. On-trend bright red, deep purple, and Millennial Pink can be your new go-to hues this season. Don't worry; we're not suggesting you abandon your beloved neutrals—just add a simple, bright accessory to your black-on-black outfit. Or if you're feeling bold, go all out, from your coat to your shoes. We've picked the colors we think are a must-try this season and rounded up the perfect pieces to add to your closet.
Scroll down to shop the bright winter color palette your wardrobe needs.
Purple
Up next: Shop the coat style you'll see everywhere this winter.Opening Image: A Love Is Blind
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Introducing the Prettiest Legging Color Trend of 2026, as Worn by Maya HawkeBetter than black.
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If You're Going to Wear a Sweater and Sneakers With Leggings This Winter, Choose Them in This Pretty Color TrendJ.Lo knows a good legging hue when she sees one.
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Elsa Hosk Just Wore the Pant Trend That Looks So Expensive You'll Assume You Can't Afford ItBut anyone can! Let me prove it.
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Burgundy's Close Cousin Is Quietly Becoming 2026's Most Elegant Color TrendShop our picks from Zara, Aritzia, and more.
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Elle Fanning Wore the Nonbasic Sweater Color Every Posh Dresser OwnsSo pretty.
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The Non-Black Jacket Color Trend British and American Women Are Wearing to Look More Elegant This WinterIt looks expensive every time.
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The Tasteful Color Trend Italian and British Women Are Both Wearing This WinterIncluding Victoria Beckham.
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Calling It: This Trendy Color Will Be the Red of 2026I have the celebrity and runway proof.
