Exciting News: J.Crew and Rouje Have Collaborated on a Capsule Collection—No Surprise, We Want Everything
When Jeanne Damas, Parisian icon and founder of Rouje, met Olympia Gayot, the creative force redefining American chic at J.Crew, something clicked. Their mutual admiration and shared vision has ignited one of the most exciting fashion collabs of the summer—launching today!
Combining Rouje's sensual, vintage-inspired romance with J.Crew's clean lines and East Coast cool, the sun-drenched collection, For Paris to New York, is designed to capture the essence of both worlds—a conversation between two styles, two cultures, two women who dress with instinct and emotion. Together, they have imagined a wardrobe of effortless summer essentials: a flirtatious polka-dot wrap dress with an NYC edge, a romantic floral midi dress that feels like a July breeze, and the iconic French skirt-and-top sets in delicate florals and lightweight knits.
Designed for warm city days and golden-hour escapes, the limited-edition capsule collection is available to shop at J.Crew and Rouje. No surprise, we want everything. Our carts are already filling up fast, and something tells me these pieces won't stay in stock for long. Keep scrolling to get your hands on the exclusive collection we're sure to be seeing the fashion set wearing on the streets of Paris and New York this summer.

Judith Jones is the associate shopping director at Who What Wear and has worked in fashion for over a decade. She specializes in shopping content and trend stories with high-affiliate impact. She shares the coolest, most desirable fashion market finds and brands for every budget. Previous to working in fashion, Judith worked as a TV host on the PBS travel show Globe Trekker (airing on Netflix and Amazon Prime) sharing her passion for travel and culture.
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