I'm going to be honest with you. As a beauty editor and self-proclaimed TikTok-beauty-trend aficionado, there have been many occasions when I'm drawn to a video on my For You page that tempts me to revisit the ever-present Amazon tab on my browser. Recently, the app rolled out an update enabling product links to be provided on the video itself, no clicking away needed.
Users are constantly sharing their latest Amazon beauty finds—so much so that you'll frequently find storefront links in bios. In honor of this year's Amazon Prime Day, I've rounded up a number of the app's trending products that you'll want to grab while they're available for less. Scroll on to see which ones made the list!
Skincare
My skin has never looked and felt more bright, supple, and even since adding this lactic acid treatment to my skincare routine.
If you're new to the world of retinoid-based products, this skin-smoothing retinoid oil is a great place to start your skincare glow-up.
Trust me—a swipe of this overnight mask on the lips keeps them moisturized and healthy for days at a time, and it looks amazing when worn alone.
Ready to give your skin all the long-lasting hydration it needs? Grab this nourishing cream moisturizer at a wallet-friendly price while you still can.
It's time to replace your makeup-removing wipes with a better choice. Formulated with camellia oil, this multitasking product works as a makeup remover and cleanser.
Sun-filled summer months are the perfect time to start using a mist sunscreen like this one from Coola. It offers daily protection with a vegan, gluten-free formula.
Makeup
This Anastasia Beverly Hills brow pencil has been a clear staple of TikTok's most popular makeup tutorials. It's ultra-slim and retractable and gives professional-quality precision.
Fans of Urban Decay's original Naked Eyeshadow Palette need to get their hands on its newest rendition before it sells out during the Prime Day event.
Not a fan of wearing a foundation for your everyday makeup look? It may be time to go the tinted-moisturizer route with this trending four-in-one product by Pür.
Fact: Stila's award-winning Stay All Day Waterproof Liquid Eye Liner hasn't left my makeup bag since it was first launched.
If you're looking for the key to creating long and luscious lashes for less, this volumizing mascara from Lancôme is a must-have.
Haircare
Beauty editors everywhere swear by this Olaplex product to repair damaged and broken bonds in your strands for immediate results.
I'll definitely be stocking up on Olaplex's ever-popular Bonding Oil during this sale to ensure my hair looks and feels its best year-round.
Frizz won't stand a chance against this powerful spray-on Anti-Frizz Treatment by Color Wow. Believe me—you'll have sleek strands in no time.
Polished and ultra-smooth hair is achievable when you use Moroccanoil's Blow-Dry Concentrate for easy, frizz-free blowouts.
This two-in-one hair straightener and hair dryer is proof that salon-quality multitasking tools don't need to come with a hefty price tag.
Bodycare
Thousands of TikTok users have reviewed this eyelash conditioner, reporting visible results in days with repeated use.
Cancel your tanning salon appointment and head to Amazon to buy this quick and easy-to-use bronzing mousse for a natural-looking, sun-kissed glow.
I've seen this hand cream on more bedside tables during TikTok morning and nighttime routines than I can count. It's infused with almond and coconut oil as well as vitamin E and, of course, shea butter.
Next, 28 Can't-Miss Items From the Many Sites Holding Sales During Prime Day
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