
Bobby Schuessler
Bobby Schuessler is a fashion editor with over a decade of editorial experience covering shopping, style, and beauty. He's spent 10 years at Who What Wear, currently leading the market team to deliver highly covetable and convertible content. He creates data-driven shopping guides featuring top retailers like Nordstrom, Shopbop, and Net-a-Porter and is at the forefront of Who What Wear's shopping tentpole strategies, including Amazon Prime Day. He also works on branded content initiatives and appears on camera in video and shopping livestream franchises. He has also worked across a variety of other media brands and fashion retailers like Refinery29, PureWow, Men's Health, and Gilt covering commerce, trend reporting, women's and men's fashion, home, and lifestyle.
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Gray Malin's Holiday Collab With Janie and Jack Is Adorable, Period—These Pieces Will Sell Out
Cute sweaters, jackets, dresses, and more.
By Bobby Schuessler
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I Can't Stop Thinking About Vince's Winter Collection—These Pieces Are Simply Gorgeous
From gorgeous coats to fun skirts.
By Bobby Schuessler
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Wait, Nordstrom Released a Surprise Early Black Friday Sale—These 31 Chic Items Will Sell Out First
Literally 30% off clearance items (including coveted staples).
By Bobby Schuessler
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Look Cool and Rich But Spend Under $100: These Are the Chic Nordstrom Sweaters That Matter
Elevated and expensive-looking finds.
By Bobby Schuessler
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It's Almost Laughable to Think These 30 Zara Items Will Still Be in Stock on November 30
Start that holiday shopping early.
By Bobby Schuessler
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I Just Don't Think These 29 Premium-Looking, Affordable Nordstrom Items Will Even Be In Stock by Cyber Week
Start that holiday shopping now.
By Bobby Schuessler
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I'm a Shopping Director—These 40 Fall Items Will Make Any Closet Feel Chicer
Beautiful outerwear, cool boots, and stunning sweaters.
By Bobby Schuessler
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Ahem, the Nordstrom End-of-Season Sale Is Almost Over—These Are the Last-Chance Fashionable Items You Won't Regret
You have one more day to score these deals.
By Bobby Schuessler
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I'm a Shopping Director, and the Fashion People I Know With Chic Taste Will Like These 32 Items From Shobop
Beautiful sweaters, cool jeans, gorgeous boots, and more.
By Bobby Schuessler
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I'm a Shopping Director and Have an Almost 2-Year-Old Child—These Are the Cutest Toddler Clothes I've Seen
Adorable sweaters, cute dresses, and more.
By Bobby Schuessler
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The Fall 2025 Children's Closet
How stylish parents dress their kids.
By Bobby Schuessler
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I Know Parisians Would Love These 29 Stylish Nordstrom Fall Sale Items (FYI, They're Going to Sell Out)
Elevated staples to shop on sale before Black Friday.
By Bobby Schuessler
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My Mom Loves My Shopping Advice—These Are the 34 Chicest Items From the Epic Nordstrom End-of-Season Sale
Huge discounts on coats, sweaters, denim, sneakers, and more!
By Bobby Schuessler
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I'm a Fashion Editor—20 Elevated Fall Basics I Know Stylish Dressers Will Wear
Wallets at the ready.
By Bobby Schuessler
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I'm a Shopping Director—Here Are All the Random Things I'm Into for October's Amazon Prime Day
Everything from affordable clothing to must-have home items.
By Bobby Schuessler