Fragrance
We're rounding up the best in perfume for every type of scent preference. Read on for expert shopping and gift guides.
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Tired Of Smelling Like Everyone Else? This Perfume Note Is So Unique, It's an Instant Compliment Magnet
The ultimate "cool girl" scent.
By Denise Primbet
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I Strive to Smell Expensive—These Perfumes Do the Most Come Autumn
Cosy and chic.
By Shannon Lawlor
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Wearing This Fragrance Note Always Makes Me Feel Rich—29 Perfumes I Recommend
You'll be pleasantly surprised.
By Grace Day
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If Compliments Are What You're After, These "Heavenly" Perfumes Always Overdeliver
Your new signature scent awaits.
By Eleanor Vousden
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And Now, Our List of the Best Perfumes of All Time
From Chanel to Le Labo.
By Grace Day
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I'm Not Exaggerating—This Under-the-Radar Perfume Has People Chasing Me Down the Street
A beauty insider's favourite.
By Grace Lindsay
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I'm a Huge Fan of M&S Perfumes—These 10 Could Easily Pass for Designer
Smell expensive without breaking the bank.
By Grace Lindsay
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I Wore a Different Perfume Every Day for a Month—These 9 Earned Me Compliments
They all have one thing in common.
By Erin Jahns
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This Is, Hands Down, the Most Elegant Quiet-Luxury Perfume I've Ever Smelled
A new designer favourite.
By Grace Lindsay
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Don't Be a Beauty Snob—These Under-£20 Products Are Worth Their Weight in Gold
Trust me: I've tested them all, and they deliver.
By Grace Lindsay
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I, Too, Thought I Hated Rose Perfumes, Then I Met These 16 Modern Takes on the Scent
Forget everything you thought you knew.
By Jazzria Harris
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I've Tested Hundreds of Summer Perfumes—These 19 Will Guarantee You Compliments
From floral to fruity.
By Mica Ricketts
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This Iconic Summer Perfume Always Brings Out My Yacht-Party, Island-Hopping Alter Ego
It's popular for a reason.
By Grace Lindsay
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I'm Not Into Punchy Perfumes—These Understated Scents Are Eternally Chic
Subtle and elegant.
By Grace Lindsay
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Everyone Always Asks Me If Beauty Pie Is Worth It—These Are My Honest Thoughts
From an editor who's tried the membership.
By Eleanor Vousden
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I'm Repeatedly Told I Smell Good—This Is the "Unsexy" Fragrance I Swear By Come Summer
A practical holiday scent.
By Jazzria Harris
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Crisp, Crunchy and Clean—9 Summer Perfumes That Instantly Tell Me Someone Is Elegant
Clean-girl vibes, bottled.
By Jazzria Harris
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I Want to Smell Like an Expensive Coastal Getaway—These Marine Perfumes Are the Answer
My summer scent of choice.
By Grace Lindsay
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These Summer Candles Will Make Your Home Smell Like a Luxurious Beachside Resort
Rain or shine.
By Grace Lindsay
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I Can Confirm, These 14 Sunshine-Appropriate Perfumes Attract Compliments Like a Magnet
They might surprise you.
By Grace Day
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The Summer Scent Notes That Smell Like a Holiday in a Bottle
No passport required.
By Eleanor Vousden
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It Might Be Controversial, But This Emerging Fragrance Is Shaping Up to Be Summer's Coolest
Go bananas.
By Jazzria Harris
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I'm Going to 3 Weddings This Summer—I'm Wearing This Perfume to Every Single One
Love is in the air.
By Grace Lindsay
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If You Want to Smell Like an Expensive Tropical Holiday, These Are the Perfumes to Wear
Like a holiday in a bottle.
By Brittany Davy
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Wearing This Perfume Makes Me Feel Like I Summer in Portofino, Tuscany and Capri
La dolce vita.
By Eleanor Vousden
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The Byredo Scents That Are Actually Worth Your Money, Ranked by an Editor
They're all so good.
By Allyson Payer
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I'm a Perfume Snob, But I Can't Deny These H&M Perfumes Smell Expensive
They compare to my luxury favourites.
By Grace Lindsay
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I've Polled Every Editor I Know—This Is 2025’s Most Complimented Perfume
They all have this scent in common.
By Shannon Lawlor
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The Glowdown: Hunter Schafer Shares the Beauty Secrets We All Want to Know
You won't want to miss this.
By Grace Lindsay
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Millennials and Gen Z Agree: These Nostalgic Y2K Beauty Products Are Still Elite
Core memories, unlocked.
By Eleanor Vousden