H&M
The latest and greatest from H&M, compiled reviewed and walk-through-ed by our editors.
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I Just Tried On So Many H&M Jeans—These 6 Pairs Were Honestly Amazing
I'm impressed.
By Emily Dawes
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The 9 Most Expensive-Looking Pieces on the High Street This Week
Handpicked by an editor.
By Florrie Alexander
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Suddenly, H&M's New-In Section Has Become Incredibly Elegant—17 Pieces That Prove It
Chic finds only.
By Florrie Alexander
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15 New-In Anti-Trend Items From H&M That Have My 57-Year-Old Mum and I Hooked
A ready-made capsule.
By Poppy Nash
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My French Friend Sent Me Her 2026 Shopping List—15 Chic High-Street Buys That Made the Cut
Polished staples only.
By Marina Avraam
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I'm Building a Designer-Looking Work Capsule on a Budget—9 Zara, H&M and COS Pieces on My List
Corpcore at its finest.
By Brittany Davy
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I Was Convinced My Friend's H&M Wool Jumper Was Designer—I Added it to My Basket Instantly
I'm wearing it on repeat.
By Florrie Alexander
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Not Skinny, Not Wide-Leg—Stovepipe Jeans Are the Chic 2026 Denim Style All Over Zara, H&M and Mango
Buh-bye, baggy jeans.
By Marina Avraam
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We're Two Weeks Into January, and H&M Has Dropped Every Chic 2026 Trend—4 Pieces That Will Go First
Only the good stuff.
By Marina Avraam
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No Doubt About It: These Are the 21 Best Buys at COS, Arket and H&M Right Now
Expensive-looking heroes this way.
By Florrie Alexander
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I Have a Strict January Budget But Expensive Taste—15 Elevated Zara, H&M and COS Pieces I’m Backing
Smart investments only.
By Marina Avraam
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I'm in the Mood for Something New Yet Timeless—These H&M and Zara Buys Are It
Peek at an editor's wish list.
By Maxine Eggenberger
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I'm Only Buying Elegant Pieces in 2026—17 H&M Buys That Are Already on My Wish List
Ready for the chicest year yet.
By Florrie Alexander
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H&M's Expensive-Looking Jeans Have Just Been Restocked—Three Editors Put Them to the Test
We're very impressed.
By Florrie Alexander
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15 Expensive-Looking H&M Basics That Will Make You Look Instantly Elegant
You're welcome.
By Remy Farrell
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Effortless French Elegance Is Shaping My 2026 Wardrobe—19 H&M, Zara and COS Pieces That Deliver
Je suis obsessed.
By Marina Avraam
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H&M Just Quietly Dropped the Most Expensive-Looking Winter Staples
Insider tips.
By Emily Dawes
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I Have a Strong Hunch These 15 New H&M Buys Will Sell Out by 2026
It's time to focus.
By Hannah Almassi
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I'm Building a Chic, Timeless 2026 Wardrobe—These COS, H&M and Mango Buys Have Made It Easy
It's going to be a very chic new year.
By Florrie Alexander
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I'm Convinced That H&M Makes the Chicest Winter Basics—These 19 Pieces Prove It
Warm and elegant.
By Florrie Alexander
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I'm a Minimalist, and H&M's Expensive-Looking Collection Is All I'm Wearing This Winter
Well done; I want it all.
By Emily Dawes
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I’m Convinced That Zara, COS and H&M Make the Chicest Jumpers—These 9 Styles Prove It
From cosy cashmere to scarf knits.
By Florrie Alexander
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My Friend Asked Me to Update Her 2026 Wardrobe on a Budget—8 Chic Zara, COS and H&M Pieces I Chose
It’s practically a hobby at this point.
By Marina Avraam
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If Your Aesthetic Is Designer But Your Budget Is H&M, These 24 New Arrivals Will Deliver Luxe Vibes
Shop everything from rich fabrics and textures to lovely, well-constructed pieces.
By Chichi Offor
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H&M Is My Favourite Place to Shop for Expensive-Looking Knitwear—These 17 Pieces Prove Why
Cue cosy season!
By Eliza Huber
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If You Thought These New H&M Buys Were Designer, I Wouldn't Blame You
Expensive-looking staples this way.
By Emily Dawes
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I'm Convinced That Zara, COS and H&M Make the Cosiest Cashmere—These Elegant Pieces Prove It
A touch of luxury.
By Florrie Alexander
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I Tried On H&M’s Most Expensive-Looking Coats—7 Timeless Styles I Can’t Stop Thinking About
You wouldn't think they were high street.
By Sophie Robyn Watson
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H&M’s New-In Section Is Full of Rich-Looking, Anti-Trend Pieces—15 Chic Styles Worth Seeing
Timeless, elegant, cosy.
By Marina Avraam
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H&M Just Quietly Launched Its Black Friday Sale—9 Elegant Pieces That Will Sell Out by the Weekend
There's 20% off everything right now.
By Florrie Alexander