Dresses are my favourite thing to shop for. More often than not, I'll return trousers or tops based on their unpredictable fit, but I find it easier to tell whether a dress will fit and suit me, even if I only have a product shot to go by. Another plus side of dresses is I find that you don't need to spend a fortune to find a really beautiful one.
Handily, I've become a dab hand at spotting a great affordable dress. Putting my skills to the test, below, I've curated an edit of affordable dresses that you'll wear now and throughout the next few months.
It's worth noting that one person's idea of what's affordable will always differ from the next, but with standout dresses from as little as £25 (from H&M no less) and peaking at £175, these dresses really are worth every penny
but I'll let you find that out for yourself.
Regardless, with prints so pretty and colours so bold, this list is sure to have at least one dress you love. Before you reach it, I've also rounded up some fashionable people who also have a soft spot for affordable dresses. Enjoy!
SOME OF MY FAVOURITE INFLUENCERS IN AFFORDABLE DRESSES
Starting strong (as I mean to go on), this beautiful square neckline midi dress looks far more expensive than its price tag.
COS
Oversized Gathered Dress
There's a reason this is an influencer favourite. Chic and minimal from the front, and romantic bow detailing at the back.
Other Stories
Printed Bandeau Midi Dress
I fell in love with this dress from the moment I saw it. Stock can tend to fluctuate online, but there are plenty in store to try on IRL. You won't regret it.
Karen Millen
Plus Size Shirred Bodice Midi Dress
Shirred bodices are everywhere this summer, but this dress is guaranteed to look as good next year too.
Kitri
Gianna Tie Back Red Cotton Maxi Dress
The exact dress as seen on @inmysundaybest. Between the puff sleeves, shirred detail and ruby red colour, you're onto a winner.
Marks and Spencer x Ghost
Ditsy Floral V-Neck Midi Tea Dress
M&S x Ghost dresses sell out almost as quickly as they land. The key to their popularity? The clever balance of fashion meets function.
Other Stories
Halter Cut-Out Midi Dress
Lovers of colour,
Other Stories have got you covered. The summer collection is full of brights like this striking cobalt blue.
Allsaints
Ludo Linen Blend Maxi Dress
There is something effortlessly chic about the understated black cutout dress.
Arket
Long Linen Dress
Come summer, linen is the first thing on our agenda, and I love that this maxi can double up as an everyday dress and a beach cover-up.
Mango
Sequined Halter Neck Dress
"What do I wear to a party?" I hear you ask. Consider this the answer.
H&M
Flounced Dress
This H&M dress looks like a well-sourced vintage find (but thankfully you can pick it up in a full-size range on the high street).
Soft Lounge Ribbed Stretch-Modal Jersey Maxi Dress
We're officially influenced. Kim K's line of affordable jersey dresses also extends to dresses and have proven to be a big hit on TikTok (and with our editors).
Statement sleeve? Check. Comfortable fit? Double check. Zesty summer colour? Triple check. Confirming that this dress is working on all fronts.
River Island
Plus Orange Plisse Swirl Maxi Dress
Pair with chunky sandals and retro sunglasses for a look that celebrates the best of summer weather.
Bl-Nk
Aliana Satin Slip Dress
Every wardrobe should have a versatile slip dress. You'll wear it to everything from weddings to dinner dates.
House of Sunny
Hockney Dress
After the Kendall Jenner stamp of approval, this dress sold out quickly, so act fast to get it now at sale price.
Nobody's Child
Alexis Cotton Rich Gingham Midi Dress
Gingham is as synonymous with the British summer as strawberries and cream, and this cute number is ready for a weekend in the park.
M&S Collection
Printed Tie Neck Maxi Tiered Dress
Maxi dresses are a universal hit but getting the hem right can be challenging for taller ladies. No sweat, this dress comes in 10 sizes and two lengths so your maxi won't turn into a midi.
Mango
Paisley Print Dress
Evening dressing sorted. Just add strappy heels and a statement red lip.
COS
Belted T-Shirt Dress
I would just as easily wear this with the flat sandals shown on the COS website as I should with a pointy kitten heel. Who would have thought an apple green, belted T-shirt dress could be so versatile?
Although designed with the beach in mind, this sweeping maxi would be a showstopper whatever your plans this summer.
Warehouse
Embroidery Midi Dress
An influencer and fashion editor favourite, every time I'm stopped in the street and asked what I'm wearing, it's been in a Warehouse dress.
Warehouse
Abstract Print Keyhole Mesh Midi Dress
Sure, it's perfect for summer, but imagine this in autumn with burgundy knee-high boots too.
NastyGal
Linen Open Back V Neck Midi Dress
Another dress proving the virtues of puff sleeves. (It's a bonus that it comes in heatwave-proof linen too).
Hollister
Smocked Woven Midi Dress
If you thought Hollister were all about logo tees and shorts, think again. It's actually our best kept secret for summer
ready cotton dresses.
Nobody's Child
Maya Midi Dress
One of the pieces from Fearne Cotton’s Happy Place collab with Nobody's Child, the collection is inspired by travel and escapism, and retro influences, making for a colourful, mood-boosting edit of easy-to-wear dresses.
Never Fully Dressed
Sorella Lace Dress
This dress has "holiday sunset" written all over it.
Monki
Big Collar Floral Ruffle Dress
Our mood for the summer? Big collar energy.
Weekday
Raw Dress
This is exactly the kind of dress I've been looking for to wear over wide-leg trousers. Trust me—it works.
Urban Outfitters
Uo Quartz Floral Flocked Mesh Midi Dress
Bigger bust? The ruched chest and scoop neckline make the most of your assets without the need to cover up.
H&M
Crêpe A-Line Dress
Animal print is a neutral, right? In that case, this is one worth investing in for your autumn/winter wardrobe too.
Free People
Rio Sweater Maxi
A classic, stretch jersey bandeau that we love to layer up underneath an oversized shirt, a boxy jacket or even a tailored blazer.
This post was originally published at an earlier time and has since been updated.
Remy Farrell is a London-based fashion editor with 10 years of experience covering fashion, beauty and lifestyle. After graduating with a journalism degree and working on the fashion teams for titles such as Grazia, Elle, and British Vogue, she moved into the luxury e-commerce sector, working as fashion assistant at TheOutnet.com After expanding an assisting and styling portfolio that includes talent such as Gigi Hadid, Victoria Beckham and Miquita Oliver, she ventured into beauty, compiling reviews and diverse beauty content.
In her role as fashion editor at Who What Wear, Remy is interested in discovering new brands to share with the WWW UK readership, and loves uncovering hidden gems to make shopping accessible to everyone.