Fashion
Outfits for all occasions and styles for all seasons, hand-picked by the editors and fashion fanatics of Who What Wear
The Latest
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Jeans Will Always Be In—These 5 Shoe Colours Freshen Them Up
Take notes.
By Humaa Hussain
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This "Dated" Hat Style Is Back, and Is the Answer to Elevating Your Winter Outfits
It's back and better than ever.
By Sophie Robyn Watson
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Not Ankle Boots, Not Flats—Cigarette Trousers Look Chicest When Worn With This Under-the-Radar Shoe Trend
In Jennifer Lawrence we trust.
By Natalie Munro
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I Tried On Every Pair of 2026's Best-Selling Jeans—These 6 Are Worth the Hype
Your jeans prayers, answered.
By Emily Dawes
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I Can't Stop Tracking Down Claudia Winkleman’s Traitors Outfits—Shop Her Exact Looks Here
Knits! Coats! Blazers!
By Marina Avraam
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No One Styles Jeans Like Londoners—5 Chic Outfits I'm Unashamedly Copying in 2026
They're foolproof.
By Chloe Gallacher
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I Just Tried the Jeans Kendall, Hailey and Bella All Swear By—These Were My Honest Thoughts
Are they worth the hype?
By Ava Gilchrist
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If French Women Are Wearing Jeans in 2026, It’s With One of These Chic Trends
Too much jeans-styling inspiration? Not possible.
By Lauren Cunningham
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Celebrity
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Not Ankle Boots, Not Flats—Cigarette Trousers Look Chicest When Worn With This Under-the-Radar Shoe Trend
In Jennifer Lawrence we trust.
By Natalie Munro
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Mark My Words: Stove Pipe Jeans Will Be Everywhere in 2026—This is the Shoe Trend They Look Best With
Confirmed.
By Natalie Munro
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I’m Bored of Wearing T-Shirts Every Day—This Elegant Alternative Is Elevating My Winter Outfits
The smartest swap.
By Natalie Munro
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Brr… It's Cold Out! 17 Chic Winter Wardrobe Staples Suitable for Snow
Wrap up warm.
By Natalie Munro
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Our Top 5 Best-Dressed Celebs From the 2026 Critics' Choice Awards
See the stunning looks.
By Judith Jones
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Sorry, Black and Brown Leggings—Style Insiders Will Be Working Out in This Trending Colour Combo in 2026
New year, new workout outfits.
By Ava Gilchrist
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3 Jeans and Boot Combinations That Chic Fashion People Will Be Wearing in 2026
These come Bella Hadid-approved.
By Natalie Munro
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I’ve Studied VB's Wardrobe—These Are the Shoe Trends She Keeps Coming Back To
Her all-time favourites.
By Natalie Munro
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I’m Bored of Wearing Jeans Every Day—This Chic Alt Makes Winter Outfits Much More Interesting
An easy upgrade.
By Natalie Munro
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2025 Was an Excellent Year for Celebrity Style—These 11 Couples Did It Best
Couples who dress together… stay together?
By Ava Gilchrist
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Outfit Ideas
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No One Styles Jeans Like Londoners—5 Chic Outfits I'm Unashamedly Copying in 2026
They're foolproof.
By Chloe Gallacher
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It’s Officially Freezing—This Is How London Girls Do Snow Days in Style
Snuggle up in style.
By Natalie Munro
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Hold the Boots and Loafers—Everyone With Good Taste Is Wearing Minimalist Outfits With Trainers Instead
Easy-breezy formulas.
By Katie Sims
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Jeans With Ankle Boots Isn't New, But No One Styles This Combo Quite Like Parisians
And these outfits prove it.
By Chloe Gallacher
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These Trousers Are a Capsule-Wardrobe Staple—9 Fresh Ways to Wear Them That Are Sure to Invite Compliments
The building block of your best 2026 looks.
By Sophie Robyn Watson
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I Studied the Best-Dressed Women in London—5 Outfit Formulas I Know They'll Wear on Repeat This Year
This way to fresh styling inspo.
By Katie Sims
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Hold the Jeans and Leggings—Everyone With Good Taste Is Wearing Trainers With These Trousers Instead
Every fashion person is co-signing this unexpected combo.
By Kelsey Stewart
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7 Simple, Anti-Trend Outfits With Jeans French Women Always Rely On
Denim has never looked so chic.
By Jess Kelham-Hohler
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7 Easy Cool-Girl Outfits With Jeans That Scandi Women Are Currently Wearing on Repeat
How to channel Copenhagen cool.
By Remy Farrell
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My Goal This Winter Is to Look Elegant, Rich and Classy—7 Jumper Outfits That Nail the Brief
Using one key wardrobe staple.
By Harriet Davey
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Shopping
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Jeans Will Always Be In—These 5 Shoe Colours Freshen Them Up
Take notes.
By Humaa Hussain
-

This "Dated" Hat Style Is Back, and Is the Answer to Elevating Your Winter Outfits
It's back and better than ever.
By Sophie Robyn Watson
-

I Tried On Every Pair of 2026's Best-Selling Jeans—These 6 Are Worth the Hype
Your jeans prayers, answered.
By Emily Dawes
-

I Can't Stop Tracking Down Claudia Winkleman’s Traitors Outfits—Shop Her Exact Looks Here
Knits! Coats! Blazers!
By Marina Avraam
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I Just Tried the Jeans Kendall, Hailey and Bella All Swear By—These Were My Honest Thoughts
Are they worth the hype?
By Ava Gilchrist
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They're Here: The 5 Boot-Colour Trends That Will Dominate Your 2026 Wardrobe
They're all exceptional.
By Melissa Epifano
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I Thought I'd Worn Jeans With Everything—7 Spring 2026 Trends That Are Making Them Feel Fresh Again
Here's how to make your jeans feel "2026".
By Brittany Davy
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I'm in the Mood for Something New Yet Timeless—These H&M and Zara Buys Are It
Peek at an editor's wish list.
By Maxine Eggenberger
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This "Dated" Anti-Jeans Trend Is Back and Dividing Our Editors
It's everywhere.
By Imani-Nia Francis-Tsolaki
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Bella Hadid and Katie Holmes Just Wore the Affordable Boot Brand You Probably Haven’t Heard Of
Form meets function.
By Brittany Davy
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Trends
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If French Women Are Wearing Jeans in 2026, It’s With One of These Chic Trends
Too much jeans-styling inspiration? Not possible.
By Lauren Cunningham
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My Friend Asked Me the Chicest Way to Wear Colour in 2026— These Are My Tips
Get ready for head-to-toe colour.
By Imani-Nia Francis-Tsolaki
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I’m Bored With My Winter Coat—5 Trends That Are Suddenly Everywhere in 2026
Time for a refresh.
By Ava Gilchrist
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If You’re Going to Wear a Watch in 2026, Make Sure It’s Either This, This or This
Watch this space.
By Ava Gilchrist
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From Low-Rise Bootcut Jeans to Napoleon Jackets: 7 Trends That Will Make a Comeback in 2026
They're here to stay.
By Rebecca Rhys-Evans
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Pinterest Just Predicted the Biggest Trends of 2026—5 I Know Will Go the Distance
Your vision-board cheat sheet.
By Annie Wheatland-Clinch
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I'm a Fashion Editor Living in Paris—7 Chic 2026 Colour Trends I've Spotted All Over the City
Spin the colour wheel, à la the French.
By Avalon Afriyie
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7 Specific Styling Ideas I'm Stealing From the Spring 2026 Runways
It pays to be prepared.
By Anna LaPlaca
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We're Only One Day Into 2026, But Zara Is Already a Season Ahead With These 6 Key Trends
If you're shopping, start here.
By Emily Dawes
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5 Ageless Trends That Will Elevate Your 2026 Wardrobe
Invest now, love forever.
By Jess Kelham-Hohler
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More From Fashion
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I'm in the Mood for Something New Yet Timeless—These H&M and Zara Buys Are It
Peek at an editor's wish list.
By Maxine Eggenberger
-

This "Dated" Anti-Jeans Trend Is Back and Dividing Our Editors
It's everywhere.
By Imani-Nia Francis-Tsolaki
-

Bella Hadid and Katie Holmes Just Wore the Affordable Boot Brand You Probably Haven’t Heard Of
Form meets function.
By Brittany Davy
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It’s Officially Freezing—This Is How London Girls Do Snow Days in Style
Snuggle up in style.
By Natalie Munro
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I’m in My Cosy-But-Chic Era—17 New-In January Pieces That Set the Tone Perfectly
Cocooning season is here.
By Marina Avraam
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My Friend Asked Me the Chicest Way to Wear Colour in 2026— These Are My Tips
Get ready for head-to-toe colour.
By Imani-Nia Francis-Tsolaki
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According to French Women, Dark Jeans Look Best With This Non-Black Neutral
Not beige, burgundy or brown.
By Felicia Pennant
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I’m Bored With My Winter Coat—5 Trends That Are Suddenly Everywhere in 2026
Time for a refresh.
By Ava Gilchrist
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